Allhealth Public Relations in Washington DC

Social Media Strategies For Health Communicators

Reaching Top Health, Healthcare & Science Journalists in the New Media Environment

Every day, more health and science journalists depend on social media like Twitter and Facebook for story ideas, sources and background information.

If you're not using social media yourself, you may be dropping off their radar screens - if you haven't already.

In this timely 90-minute, On-Demand webinar, you'll learn how to:

  • Locate health and science reporters who use social media to cover your stories.
  • Become a credible, go-to source on the social web for health and science reporters and bloggers.
  • Approach reporters via social media--if whether they welcome it.
  • Monitor what's being said about your clients, companies or topics on the social web.

Some of the nation's leading health and science journalists will explain how they use social media in their daily work--and how (and whether) they want to be approached on these platforms.

Cost: $199.00

Bonus Materials Include:

  • A copy of the PowerPoint presentation, which you may click through quickly to get the information you need.
  • A Word document with a list of all cited web resources, plus some bonus resources to help you understand how to use social media better.
  • Full interviews with the four journalists: NPR’s Julie Rovner, Time Magazine’s Karen Tumulty, US News & World Report’s Nancy Shute and Scott Hensley

Click here to order this On-Demand webinar.


Nancy Shute Scott Hensley
Nancy Shute
Contributing Editor
U.S. News & World Report
Scott Hensley
Former Editor of the
Wall Street Journal Health Blog
Karen Tumulty Julie Rovner
Karen Tumulty
National Political Correspondent
Time Magazine
Julie Rovner
Health Policy Correspondent
National Public Radio (NPR)
Karen Tumulty
Simon Owens
Social Media Strategist and
Award-Winning Blogger

Craig Stoltz Craig Stoltz, former editor of The Washington Post's Health section, ex-editorial director of Revolution Health and a Time.com top 25 blogger, will present proven strategies on how to use social media to:

  • Find health and science reporters who use social media to cover your stories
  • Identify the most influential blogs and bloggers
  • Become a high-visibility, go-to source on the social web for health and science reporters
  • Learn why your traditional approaches to story pitching don't work in the social media world - and why they may backfire
  • Monitor what's being said about your clients, companies or topics on the social web